Homo Faber

When we met, Homo Faber’s online presence was fragmented: - A guide to artisans, which plays a central role in showcasing creators as well as the wide range of techniques that define the arts and crafts - A major event, with its digital platform, centered around the Homo Faber Biennale in Venice. - Pages explaining Homo Faber’s efforts to foster emerging talent through its NextGen program, on the Michel Angelo Foundation’s website. Primary objective: to provide Homo Faber with its own distinct identity and narrative, with a coherent direction. We are working on the conception and design of a hub website, featuring redesigned navigation, which will incorporate the existing Artisans’ Guide. To move this project forward, we are advising Homo Faber on its key personas, focusing on key events and existing tools.

When we met, Homo Faber’s online presence was fragmented:

- A guide to artisans, which plays a central role in showcasing creators as well as the wide range of techniques that define the arts and crafts
- A major event, with its digital platform, centered around the Homo Faber Biennale in Venice.
- Pages explaining Homo Faber’s efforts to foster emerging talent through its NextGen program, on the Michel Angelo Foundation’s website.

Primary objective: to provide Homo Faber with its own distinct identity and narrative, with a coherent direction. We are working on the conception and design of a hub website, featuring redesigned navigation, which will incorporate the existing Artisans’ Guide. To move this project forward, we are advising Homo Faber on its key personas, focusing on key events and existing tools.

In line with this approach, Homo Faber aims to create a dedicated website for its Next Gen educational program, highlighting in particular the pairs of artisans trained through the program.

In line with this approach, Homo Faber aims to create a dedicated website for its Next Gen educational program, highlighting in particular the pairs of artisans trained through the program.

As part of an effort to foster exchange and connection between artisans and enthusiasts of fine crafts, the mobile app is introducing a new section called CONNECT. Share your favorite interests, build your network of artisans, and connect with your contacts to expand your artistic world.

As part of an effort to foster exchange and connection between artisans and enthusiasts of fine crafts, the mobile app is introducing a new section called CONNECT. Share your favorite interests, build your network of artisans, and connect with your contacts to expand your artistic world.